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Welcome Wal-mart!

September 12th, 2009 by Viveka

 

walmart-india1Wal-mart entered India in stealth mode with the different name “BestPrice Modern Wholesale.”. They should have named it “Best Bazaar” following the local tradition! This entry itself is a big victory for Wal-mart considering the huge opposition from local retailers. Although the media says that mom-and-pop shops would be affected by Wal-mart’s direct entry in India, the truth is that giant local retailers like Reliance and Big Bazaar influence politicians to keep Wal-mart in check.

Despite of all these hurdles, Wal-mart entered India with the help of joint-venture with Bharti. We can debate for many days whether Wal-mart hurts small businesses. However, Wal-mart is good for consumers. Period.

Wal-mart’s entry in India is a turning point for Indian consumers. It will improve the healthy competition among major retailers which will ultimately benefit consumers – all of us!

Related Link: Why Wal-mart’s First India Store is not a Wal-mart



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Written by Viveka

September 12th, 2009 at 11:47 pm